The AI Marketing-Operator Cohort · By Talent Scout

Build AI-fluent teams.

An exclusive AI cohort program for Talent Scout clients. Deep AI skill training to upskill and enable your workforce.

Cohorts run monthly · 20 seats · Group discounts for 5+
4
Weeks
8
Sessions
16
Training Hours
85%
Hands-On Building
The AI-ready agency

Make your people better.

Working with so many agencies across North America, we have frequent conversations with marketing leaders about the impact of AI. It isn't here to replace your team. AI is here to make every single person on it better. Faster. Sharper. More valuable.

The companies pulling away right now aren't the ones cutting headcount. They're the ones whose people know how to use AI like a power tool: building agents, running automations, shipping work in days that used to take weeks.

The tool

One foundation. Claude Cowork.

This cohort isn't built around a stack of disconnected tools. It is built on one foundation: Claude Cowork. The cohort teaches your team how to sit in it and operate. Come back fluent in the operating environment the future is running on.

ClaudeClaude Cowork
Every agent
Every automation
Every artifact
Every optimization
The program

Four weeks. One intensive cohort.

Your team builds real AI agents from scratch, masters automation workflows that scale across your org, and learns the tools that turn AI ideas into repeatable systems. This isn't theory. It's hands-on. By week four, your people are shipping work that used to take weeks, in days.

4
Weeks
8
Sessions
16
Training Hours
85%
Hands-On Building
The weekly rhythm
Monday
Pre-read & prep: a short trainer video (15–20 min)
Tuesday
2-hour live session + interactive workshop
Wednesday
Apply & build independently on real work
Thursday
2-hour live session + interactive workshop
Total commitment: 6–8 hours per week for 4 weeks.
The curriculum

Learn to build AI automations and workflows.

This is not another AI overview course. Every week ends with something deployed. By the time they finish, every participant owns a complete, working Marketing Operator Stack they built themselves.

Week OneSessions 1 & 2
Foundations + Setup

The AI landscape mapped. Three specialized workspaces built from scratch. Claude Cowork Projects deep training. MCP connectors overview.

Ships this week: 3 connected workspaces + documented project architecture
Week TwoSessions 3 & 4
First Marketing Agent

The RCTFX framework for production-grade prompting. System instruction templates built by hand. First agent deployed on a real recurring task.

Ships this week: 1 live agent deployed + production-grade templates
Week ThreeSessions 5 & 6
Automation + Knowledge

The four automation types every operator needs. Two automations deployed. Two knowledge bases loaded and verified on-brand. MCP deep dive.

Ships this week: 2 automations + 2 knowledge bases + MCP stack live
Week FourSessions 7 & 8
Full Stack + Show & Tell

The six-layer Marketing Operator Stack assembled. A live HTML artifact deployed to a public URL. Public Show & Tell: three-minute live demos.

Ships this week: Full stack + live artifact + operational playbook

Want the full session-by-session breakdown?

Every module, every deliverable, every tool, mapped to the hour. Enter your info and download the full curriculum PDF.

Get the Full Curriculum
The deliverables

Deployed artifacts to bring back to work.

Not notes. Not slides. Not theory. Real, working, deployable systems built inside Claude Cowork, running on your actual client data before the cohort even ends.

3–5 specialized Claude Cowork workspaces (Research, Content, Operations)
5–10 production-grade system instruction templates
1 deployed marketing agent running a real recurring task
2 active automations running on schedule
2 knowledge bases loaded and verified on-brand
A personal Obsidian vault that compounds across clients
A live HTML artifact deployed to a public URL
A complete governance playbook
Felipe Salgado, AI Cohort instructor
Your instructor

Led by Felipe Salgado

AI strategist, advisor to UNICEF on global AI strategy, and founder of the first AI school in Ecuador. Felipe teaches from production stacks he built himself: every template, agent, and automation in the curriculum runs in his own daily work.

UNICEF AI advisorFounded Ecuador's first AI schoolBuilds in production, daily

After the cohort: a private Slack community, downloadable session recordings, and direct access to Felipe for a full month.

The cohort

This isn't a course.
It's a cohort.

Up to 20 operators from twenty different teams, building in the same room for four weeks. Your team member walks in solo. They walk out with a room full of operators who have their back. Stuck on an agent design? Someone solved it last week. Brand voice not landing? Someone just figured that out. The wins compound across twenty people instead of one.

The Week 4 Show & Tell: you're on the invite list

The cohort closes with live three-minute demos in front of an invited audience, including you. You'll see exactly what your team member built: the agent running on schedule, the automations saving hours every week, the artifact deployed to a live URL they can already share with clients.

Not a recap of what they learned. A working demo of what they ship.

Most agencies don't need everyone in this cohort. They need the right ones.

This is for the team member who...

Spends real hours each week on recurring marketing work: briefs, reports, content, research, creative concepts
Uses ChatGPT or Claude casually but hasn't built anything beyond a clever prompt
Wants to be measurably faster on Monday morning, not next quarter
Can hold their own in client conversations
Is willing to bring real client data, brand assets, and live workflows to class

This isn't for...

Someone looking for a certification course with no hands-on work
Someone who wants a fully managed AI solution built for them
Pure developers looking for a coding deep-dive: this is operator-grade, not developer-grade
Someone unwilling to bring real client data and live workflows to the room
Common roles
Marketing StrategistsSocial Media ManagersPaid Media ManagersSEO / AEO SpecialistsProject ManagersAccount ManagersContent CreatorsDesignersEmail Marketers

If they sit in a marketing, operations, or creative role and produce recurring deliverables, they're a candidate.

Getting started

Before the first session

Nothing exotic. This is a working cohort, not a research lab. If your team member can already use Claude, Google Workspace, and a Chrome browser, they're 90% of the way there.

Tools to have ready

Active Claude account (Pro or Team tier for Cowork access)
Google Workspace or equivalent (Gmail, Drive, Docs)
Obsidian (free download)
Two-monitor setup recommended (one for class, one for build)

Time commitment

15 to 20 minutes of pre-session video each Monday
4 hours per week of live session time (Tuesday and Thursday, 2 hours each)
1 to 2 hours of independent build time between live sessions
Estimated total: 6–8 hours per week across 4 weeks

What your team member brings to class

A real recurring task in their current role they want to automate
Real client data: brand voice documents, current briefs, past performance, campaign context
Willingness to demo their build in front of the other operators at the Week 4 Show & Tell
Pricing

One seat. One operator.
A working AI stack.

Compare it to what you'd pay for a single conference ticket, except your operator comes back with deployed systems, not a lanyard. Cohorts run monthly and cap at 20 seats, so mixed teams get real attention.

Sending 5 or more? Group discounts available. Talk to us.

$1,900per seat
8 live workshop sessions (16 hours) over 4 weeks
The full Marketing Operator Stack, built on their real work
A deployed agent, 2 automations, 2 knowledge bases, live artifact
Week 4 Show & Tell, with you in the audience
Private Slack community + downloadable recordings
1 month of direct access to Felipe after the cohort
Reserve a Seat
Secure checkout via Stripe · Next cohort opens monthly
Questions

Everything owners ask us.

How much time does my team member need?
6–8 hours per week for four weeks: a 15–20 minute pre-read video each Monday, two 2-hour live sessions (Tuesday and Thursday), and 1–2 hours of independent build time between sessions.
Nothing exotic: an active Claude account (Pro or Team tier for Cowork access), Google Workspace or equivalent, Obsidian (free), and ideally a two-monitor setup. If they can use Claude and a Chrome browser, they're 90% of the way there.
No code required. This is operator-grade, not developer-grade. The cohort is built for marketers, strategists, and account people who produce recurring deliverables, not engineers.
A real recurring task from their current role they want to automate, real client data (brand voice docs, briefs, past performance), and the willingness to demo their build at the Week 4 Show & Tell.
They keep everything they built, join a private Slack community of cohort alumni, get downloadable recordings of every session, and can ask Felipe questions directly for a full month after class ends.
Yes, and mixed skills work well in the room. Groups of 5+ get a discount; reach out and we'll set it up.
Why Talent Scout runs this

We staff agency teams for a living.
This is how we future-proof them.

Talent Scout places senior marketing and creative talent with agencies across North America. Sitting between hundreds of agencies and the people who power them, we watched the same gap open everywhere: great teams, great tools, no operators.

So we built the cohort we kept wishing existed, taught by Felipe, run through the same network we use to build teams every day. Whether you need one person upskilled or a whole team hired, we're in the business of making your team stronger.

Learn how we build agency teams
Next cohort opens monthly

Ready to build an
AI-fluent team?

20 seats per cohort · $1,900 per seat · Group discounts for 5+