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Digital Marketing Advisor (Paid Media Focus)

Full Time
Remote (LATAM)
$2,000 - $2,850/month
PTO and Holiday Calendar

Location: Remote (LATAM)

Rate: $2,000 - $2,850/month

Benefits: PTO and Holiday Calendar

Company: One of Our Amazing Partners

ABOUT THE COMPANY

This role is with One of Our Amazing Partners, a long-established U.S. marketing agency that focuses on one industry: staffing and recruiting. The agency helps its clients win business, attract candidates and grow through paid advertising, SEO, content, social media and websites. It has also built its own AI content platform, which the team uses to plan and produce strategic social, SEO and blog content for clients. You will join the Digital Team, working with strategists and other specialists to deliver consistent, measurable client work.

WHAT WE'RE LOOKING FOR

A hands-on digital marketing professional who can manage paid advertising campaigns on Google and Meta across multiple client accounts, and who also brings working experience in one secondary area: SEO and AI optimization (AIO), or blogging and social media management. Paid media is the core of the role and carries the most weight. For the secondary area you do not need to be an expert. A few years of practical, hands-on experience is enough, because the team follows a well-defined, repeatable process. Above all, this team wants someone who follows established processes consistently and owns the outcome.

IN THIS ROLE, YOU WILL

  • Build, manage and optimize Google Ads campaigns, including keyword research, campaign structure, targeting, budgets, bidding, ad copy, negative keywords and performance analysis
  • Manage Meta campaigns in Ads Manager, including audience selection, budget management, creative testing and optimization
  • Evaluate conversions and cost per lead, explain performance clearly and recommend specific improvements
  • Recognize when conversion tracking or reporting needs investigation and raise it early
  • Depending on your secondary path, optimize client website content for search intent and target keywords (titles, meta descriptions, headings, internal linking and content updates), or coordinate, edit, format and publish blog content through a content management system
  • Adapt content for AI-powered search and answer engines, or maintain content calendars and create, edit, schedule and review social posts across multiple business accounts
  • Learn the agency's internal AI content platform and follow its standardized workflows, reviewing AI-assisted output for accuracy, quality and client fit
  • Manage multiple clients, recurring deliverables and deadlines while maintaining accuracy
  • Document your work, flag problems early and share useful performance insights with teammates and strategists
  • Own day-to-day execution, make informed recommendations and move between paid media and your secondary area as client needs change

YOU'LL SUCCEED IF YOU HAVE

Primary experience (required, weighted most)

  • Google Ads: direct experience building, managing and optimizing campaigns yourself, from keyword research and structure to bidding, ad copy and negative keywords
  • Meta advertising: hands-on experience in Meta Ads Manager with audiences, budgets, creative testing and optimization (boosting posts alone is not enough)
  • Campaign measurement: the ability to evaluate conversions and cost per lead, explain performance and recommend specific improvements, with a working understanding of conversion tracking

Secondary experience (one of these two paths, not both; SEO and AIO preferred)

  • Path one, SEO and AIO: hands-on on-page SEO (titles, meta descriptions, headings, internal linking, content updates) implemented through a CMS, plus experience adapting content for AI-powered search and answer engines and explaining how you assessed the results
  • Path two, blogging and social media: coordinating, editing, formatting and publishing blog content through a CMS, strong writing and proofreading across different client voices, and managing content calendars and posts across multiple business accounts

How you work

  • Experience managing multiple clients, recurring deliverables and deadlines at the same time
  • A track record of following established processes consistently and taking responsibility for results
  • Comfort with AI-assisted content and marketing workflows, and ownership of checking their accuracy and quality
  • Clear written and spoken English, with a habit of documenting your work and flagging problems early

NICE TO HAVE

  • LinkedIn advertising experience
  • Deeper technical PPC skills: Google Analytics 4, Google Tag Manager, conversion tracking setup and troubleshooting
  • Practical SEO and AIO knowledge, if you qualify through the blogging and social media path
  • Email marketing or marketing automation experience
  • Agency experience or another environment with multiple client accounts
  • B2B marketing, lead generation, staffing, recruiting or recruitment marketing experience
  • WordPress or a comparable publishing platform

WHY JOIN THIS TEAM

You will join an established, specialized agency with long-term client relationships and a team that uses AI thoughtfully to do better work. The team lives by a few clear values: deliver service clients would recommend, weigh what is best for the client, the team and the company, find a better way, and own the outcome. With defined processes and an experienced paid media teammate to learn the workflow alongside, this is a seat where reliable work earns trust and room to grow across paid media, SEO and content.

ABOUT TALENT SCOUT

Talent Scout connects top creative, marketing, and operations professionals across Latin America with leading U.S. brands and agencies. We specialize in long-term, full-time placements, meaning that when you join through Talent Scout, you’re not stepping into a freelance or temporary role — you’re becoming a valued member of a client’s team, with support every step of the way.

To learn more about working with Talent Scout, please visit our Careers Page and follow us on LinkedIn and Instagram.