Social Media Manager

Location: Remote (LATAM)

Rate: $2,000 - $2,500/month

Benefits: PTO and Holiday Calendar

Company: Market Better



ABOUT THE COMPANY

Market Better is a B2B growth marketing agency in Bryn Mawr, PA, just outside Philadelphia. We build marketing engines that feed sales. Most agencies stop at content. We fuse marketing and sales with a four-step system: Video (YouTube and podcast content built for the client's exact buyer), Content (social, blog and newsletter, all built off the video), Inbound (lead magnets, landing pages and funnels that turn attention into leads) and Outbound (SDR work, intent-based outreach, cold calling, email and LinkedIn outreach that turns leads into booked sales calls). We get judged on meetings booked. Clicks, downloads and impressions don't count. Today we're about 18 people across the US and nearshore, serving more than 20 B2B clients.

WHAT WE'RE LOOKING FOR

A Social Media Manager who owns social for a portfolio of our clients: strategy, implementation and distribution. Most of our clients are B2B, so LinkedIn is the primary channel and the top qualification for this seat. You'll manage each client's company page and typically one executive profile, and you need to sound like them, not like an agency. You sit inside Delivery and report to our Director of Operations. Our video team gives you the raw material, usually a monthly recording with the client's founder or subject-matter expert, and our inbound and outbound teams pick up what social produces. Social is a lead generation channel here, and we measure it that way.

IN THIS ROLE, YOU WILL

Read the business

• Learn each client's offer, pricing, buyer and sales process well enough to explain it back in a sentence
• Pull content angles out of client recordings, sales conversations, long-form video and customer stories
• Figure out what the buyer is worried about and what would earn their attention

Build the strategy

• Write a social plan per client tied to lead generation: who we're talking to, what we're saying, what we want them to do and how we'll know it worked
• Decide what goes where: executive profile vs. company page, LinkedIn vs. secondary channels, organic vs. paid support
• Help sales and account management set the right expectations on what social will and won't do for a client

Run the calendar

• Write and edit posts in the client's voice: text posts, carousels, short video captions, polls and newsletters
• Turn each client's monthly recording into a steady stream of short clips, reels, graphics and carousels
• Build and manage the content calendar for every account, two weeks ahead at all times
• Schedule, publish and QA every post in the tools we run
• Coordinate with our producers, editors and designers so clips and creative land on time

Distribute

• Grow reach the manual way when it matters: comments, DMs, reposts and tagging the right people
• Work with our SDR and outbound team so social and outreach say the same thing to the same accounts
• Flag warm signals (profile visits, DMs, repeat engagers) to the lead generation team so they get worked

Report

• Track performance per client: impressions, engagement, profile visits, inbound DMs and booked calls traced back to social
• Report it in plain English with a recommendation, not a screenshot of a dashboard
• Run the social check-in with each client and keep them bought in

Your first 90 days

• By day 90, every client you own has a working social program and social is a tracked source of pipeline
• Days 1 to 30, learn it: sit in on client calls and the weekly huddle, walk through every account you're taking over (the offer, the buyer, what's been posted, what's worked), get set up in AuthoredUp, our scheduling tools and Notion, and come back with an honest read on each account
• Days 31 to 60, measure it: every client has a written social plan, calendars are full two weeks ahead, you're running the weekly client check-ins and the social numbers show up on the company scoreboard
• Days 61 to 90, own it: posts go out on schedule without anyone chasing you, reach and engagement are trending up, and we can point to booked calls that started on social

YOU'LL SUCCEED IF YOU HAVE

• A robust LinkedIn background. This is the number one qualification: you've grown a personal profile or a company page and can show the numbers, and you know how the feed works right now (what formats get reach, how hooks work, why comments and dwell time matter, and why most company-page content dies)
• A clear sense of the difference between content that gets likes and content that gets a B2B buyer to book a call
• The ability to read a business: give you a website and a sales call recording and you can tell us what they sell, who buys it and what content would earn that buyer's attention
• A pipeline mindset: social is a lead generation channel to you, and you plan and measure it that way
• B2B social experience
• Proficiency in the tools: AuthoredUp for drafting, formatting and analyzing LinkedIn posts, at least one scheduling platform like Buffer, Hootsuite, Sprout Social or Taplio, LinkedIn analytics and Sales Navigator, and Notion for calendars and reporting
• The ability to create carousels and simple graphics yourself, going to our designers only for heavier creative
• Writing that sounds like a person talking: no filler, no corporate speak, no obvious AI copy. You can turn a 45-minute client call into five post drafts the same day
• Comfort posting as an executive and sounding like them
• Real organization: calendars don't slip with you
• Hands-on use of AI tools in your own work, and curiosity about where they fit in ours

NICE TO HAVE

• Agency or multi-client experience
• Repurposing long-form video or podcast content into short-form clips
• Canva or Figma for carousels
• LinkedIn ads
• Familiarity with outbound tools like Clay, Apollo or Instantly

WHY JOIN THIS TEAM

You join a rebuilt team with a proven four-step system, so you're never starting from scratch: we do the ICP, the offer and the video first. You'll own social across a portfolio of B2B clients, work side by side with video, design and outbound teams, and see your work tied directly to booked sales calls. The company is heading into a big growth year in 2027, with plenty of room to grow.

ABOUT TALENT SCOUT

Talent Scout connects top creative, marketing, and operations professionals across Latin America with leading U.S. brands and agencies. We specialize in long-term, full-time placements, meaning that when you join through Talent Scout, you’re not stepping into a freelance or temporary role — you’re becoming a valued member of a client’s team, with support every step of the way.

To learn more about working with Talent Scout, please visit our Careers Page and follow us on LinkedIn and Instagram.