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talent scout insights

Ideas, lessons, and playbooks from founders who’ve built and scaled marketing teams the hard way.

Building an in-house team? Start with hire Latin American marketing talent. Handing off the whole function instead? See our outsourced marketing guide.

New for 2026: our 2026 LATAM marketing salary report breaks down what senior marketing, creative, and ops talent actually earn across Colombia, Mexico, Argentina, and Brazil.

Latin American marketing professional working remotely from a home office

In-House vs Agency vs Embedded: The Real Cost of Each Way to Build a Marketing Team

Mike Bodkin
July 21, 2026
Marketing professional collaborating with a remote team on a video call

Nearshore vs Offshore Staffing: The 5 Differences That Actually Change Your Output

Mike Bodkin
July 21, 2026
Senior marketing team collaborating in a bright modern office

Fractional CMO or Full-Time Embedded Marketing Hire? An Honest Comparison, With the Math

Mike Bodkin
July 21, 2026

5 Industries Seeing Success with Nearshore Staffing

Mike Bodkin
May 18, 2026

How to Evaluate Nearshore Staffing Companies

Mike Bodkin
May 18, 2026

Nearshore Staffing Cost Breakdown: Real Numbers 2026

Mike Bodkin
May 18, 2026
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