Get a full-time, senior AEO/GEO (answer and generative engine optimization) specialist from Latin America, embedded in your team at $3,500 to $4,500 per month, all-in. Working your hours, month-to-month, nothing owed until you hire.
TRUSTED BY MARKETING AGENCIES ACROSS THE U.S.
The way people search is changing fast. More and more buyers ask ChatGPT, Perplexity, and Google's AI Overviews a question and take the answer without ever clicking a blue link. If your brand is not cited in those answers, you are invisible to a growing share of your market, no matter how well you rank the old way. That shift has created a new, high-demand role: the AEO/GEO specialist, and it is one of the fastest-growing hires in marketing right now.
Hiring one full-time in the US is expensive and the talent is genuinely scarce. The alternative is a senior AEO/GEO specialist from Latin America, embedded in your team, at a fraction of the cost, working your hours.
AEO stands for answer engine optimization and GEO for generative engine optimization, two names for the same emerging discipline: getting your brand recommended and cited by AI answer engines (ChatGPT, Perplexity, Gemini, Google AI Overviews), not just ranked in traditional search. It is the natural evolution of SEO for a world where the answer, not the link, is the destination.
A senior AEO/GEO specialist owns your visibility inside AI-generated answers: structuring content so it is easy for models to extract and cite, implementing schema and structured data, building and maintaining an llms.txt and AI-readable content, strengthening the entity and authority signals that make AI engines trust your brand, and tracking how and where you show up across ChatGPT, Perplexity, Gemini, and AI Overviews. The best ones bridge traditional SEO and this new answer-engine layer, so you win both the link and the citation.
Search behavior is moving to answer engines faster than most teams have staffed for it. Being the source an AI cites is becoming the new page one, and the brands that move early are getting cited while their competitors are still optimizing only for blue links. This is a land-grab moment, and a dedicated specialist is how you claim ground before it gets crowded. It is also why we have seen this role jump into our top placements lately, demand is outrunning supply.
This work is iterative and fast-moving, and it pays to have your specialist online when you are. A nearshore AEO/GEO specialist from Latin America works US hours, joins your standups, and moves at the speed the space demands, which is why nearshore beats offshore for this kind of role, as we cover in nearshore vs offshore staffing. You get a senior specialist, screened for 8+/10 English, at $3,500 to $4,500 per month, all-in, which is 60 to 70% under the fully loaded US cost of the same role.
| Option | What you get | Typical cost |
|---|---|---|
| Embedded nearshore hire (Talent Scout) | Full-time senior AEO/GEO specialist, dedicated to you, US hours | $3,500 to $4,500/mo, all-in |
| Full-time US hire | Dedicated employee; scarce talent, slow to hire | $90,000 to $140,000/yr plus benefits |
| AEO/GEO agency | A shared team, not dedicated to you | $5,000 to $20,000/mo retainer |
| Freelancer | Per-project execution, variable availability | Per project, variable |
Tell us your brand, your stack, and your goals for AI search. We source and vet from our Latin American network, screening for real AEO/GEO and SEO experience and 8+/10 English fluency, and hand you a shortlist in about 10 business days. You interview and choose. We handle employment, compliance, contracts, and cross-border payments, so you manage the specialist like any team member. It is month-to-month, nothing is owed until you hire, and every placement includes a full 30/60/90 onboarding arc and free replacements at any time. It is the same embedded model behind outsourced marketing and marketing staff augmentation.
Hire one when you are seeing AI answers eat into your organic clicks; when competitors are getting cited in ChatGPT or Perplexity and you are not; when you want to build the capability in-house instead of renting an agency; or when your SEO team is stretched and no one owns the AI-search layer. If AI search is where your buyers are heading, a dedicated specialist is how you get there first, and the nearshore model makes that hire affordable.
What is the difference between AEO, GEO, and SEO?
SEO optimizes to rank in traditional search results. AEO (answer engine optimization) and GEO (generative engine optimization) optimize to be cited and recommended inside AI-generated answers, in ChatGPT, Perplexity, Gemini, and Google AI Overviews. A strong specialist does both, so you win the link and the citation.
How much does it cost to hire an AEO/GEO specialist?
Through Talent Scout, a full-time embedded senior AEO/GEO specialist from Latin America costs $3,500 to $4,500 per month, all-in, which is 60 to 70% under the fully loaded US cost of a scarce, in-demand US hire.
Is an AEO/GEO specialist the same as an AI SEO specialist?
Effectively yes, they are different names for the person who optimizes your brand's visibility in AI search and answer engines, bridging traditional SEO with answer and generative engine optimization.
How fast can I hire one?
Talent Scout delivers a vetted shortlist in about 10 business days, and placements are month-to-month with no fee until you hire.
AI search is moving fast, and the brands that staff for it now will own the answers. Tell us your goals and we will shortlist senior AEO/GEO specialists who can own your AI-search visibility from day one. Book a discovery call to get started.
Book a quick intro call and take a look at our candidates. If they're not a fit, no worries - you won't pay a thing.
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